Showing posts with label FITTED Hawaii. Show all posts
Showing posts with label FITTED Hawaii. Show all posts

Monday, May 28, 2012

SXA Pau Hana / Aloha Friday BBQ

Here in Hawaii when the days over and it's time to relax we like to call it "Pau Hana" time. Meaning it's time to call it quits for the day and now it's time to relax and have a few of your favorite cold beverages and some pupus to top it off. The term Aloha Friday is referred to the end of the work week. Recently the SXA ohana held a BBQ for some friends visiting the isles from L.A. My friend David Miyataki who's a local braddah now residing in Los Angeles was in town with his friends and the company he works for now The Hundreds. For a couple of these guys they were here for the very first time in their life. For all of them it's the first time being here together as The Hundreds ohana. With that being said what better way to welcome them to Hawaii than with a proper Pau Hana / Aloha Friday BBQ at Magic Island. As usual the SXA ohana set up the tents at our usual spot, marinated some meats, fired up the grill, put some beers in the cooler, and prepared for a good time! Mahalos to Dyson the BBQ master, Rene, Ola, and Bass from FITTED, Dave, Scotty, Ashley, and Bobby from The Hundreds, the Blue Hawaii Surf ohana, and to all the SXA ohana for helping out and hanging around to talk story.



















Wednesday, February 16, 2011

Vans / Eighty Four Skate Co. / Fitted


This project has been a couple years in the making. Rene and Keola from Fitted Hawaii were throwing around the idea about possibly working together with Eighty Four Skate Co. and Vans on putting together a shoe. Not just your typical colab but something that we felt would represent the Kama'aina as well as Hawaii in general. The first version was vintage topless Hawaiian pinup girls. This was something that both Fitted and EFSC felt good about. When we brought the idea up to Vans they axed it due to the nudity all though it was in a tasteful manner. So a year or so goes by and Vans hit us up this time and asked if we were still interested in working on something. I went back to Ola and Rene and it was on. We chose the Era Pro because of the Era's timeless style as well as the full functionality of it being a shoe you could skate. Ola went through Fitteds' archive and chose one of their most iconic designs in the "Kala" aloha print. A couple years, alot of hurdles, and alot of patience and here it is. When the opportunity to work with an iconic brand like Vans comes along you put your best foot forward because opportunities like these don't come along very often. I hope you guys enjoy this!